La veille technologique et l intelligence conomique

Titre : La veille technologique et l intelligence conomique
Auteur : Daniel Rouach
Éditeur : Presses Universitaires de France
ISBN-13 : 9782130613626
Libération : 2010-10-13

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Comment donner la bonne information à la bonne personne, au bon moment, pour prendre la bonne décision ? Face à l’accélération du changement technologique, de la variabilité des conditions de fonctionnement des marchés, l’information technologique devient vitale pour les entreprises. La veille technologique et l’intelligence économique permettent de repérer, collecter, traiter et stocker les informations et les signaux pertinents qui orientent le futur de l’entreprise. Cet ouvrage présente et définit la veille technologique et l’intelligence économique. Il en expose les modalités concrètes d’application aujourd’hui.

United States Code Annotated

Titre : United States Code Annotated
Auteur : United States
Éditeur :
ISBN-13 : LCCN:27007169
Libération : 1927

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United States A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de United States Code Annotated Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.

The Travels of Marco Polo

Titre : The Travels of Marco Polo
Auteur : Marco Polo
Éditeur :
ISBN-13 : HARVARD:32044004360855
Libération : 1845

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Marco Polo A été écrit sous une forme ou une autre pendant la plus grande partie de sa vie. Vous pouvez trouver autant d'inspiration de The Travels of Marco Polo Aussi informatif et amusant. Cliquez sur le bouton TÉLÉCHARGER ou Lire en ligne pour obtenir gratuitement le livre de titre $ gratuitement.

Aya of Yop City

Titre : Aya of Yop City
Auteur : Marguerite Abouet
Éditeur : Random House
ISBN-13 : 9780224087476
Libération : 2009-01-01

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For the residents of Yopougon, everyday life is good. It is the early 1970s, a golden time - work is plentiful, hospitals are clean and well equipped, and school is obligatory. The Ivory Coast is as an island of relative wealth and stability in West Africa. For the teenagers of the town, though, worries are plentiful, and life in Yop City is far from simple. Aya tells the story of its nineteen-year-old heroine, the clear-sighted and bookish Aya, and her carefree and fun-loving friends Adjoua and Bintou. Navigating meddling relatives and neighbours, the girls spend a last summer of their childhood on the sun-warmed streets of Yop City - sneaking out for dancing at open-air bars, strong solibra beer, chicken in peanut sauce and avoiding at all costs the scandal pages of the Calamity Morning.... Aya is a captivating, colourful and hugely entertaining portrayal of an Africa we rarely see, spirited and resilient, and full of the sounds, sights and smells of a prosperous town and its varied inhabitants.

Seven Complex Lessons in Education for the Future

Titre : Seven Complex Lessons in Education for the Future
Auteur : Edgar Morin
Éditeur : UNESCO
ISBN-13 : 9789231037788
Libération : 2001

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Examines fundamental problems often overlooked or neglected in education. These problems are presented as "seven complex lessons" that should be covered in an education of the future in all societies in every culture, according to means and rules appropriate to those societies and cultures.

Yawn

Titre : Yawn
Auteur : Mary Mann
Éditeur : FSG Originals
ISBN-13 : 9780374714420
Libération : 2017-05-16

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The incisive and often hilarious story of one of our most interesting cultural phenomena: boredom It’s the feeling your grandma told you was only experienced by boring people. Some people say they’re dying of it; others claim to have killed because of it. It’s a key component of depression, creativity, and sex-toy advertisements. It’s boredom, the subject of Yawn, a delightful and at times moving take on the oft-derided emotion and how we deal with it. Deftly wrought from interviews, research, and personal experience, Yawn follows Mary Mann’s search through history for the truth about boredom, spanning the globe, introducing a varied cast of characters. The Desert Fathers—fourth-century Christian monks who made their homes far from civilization—offer the first recorded accounts of lethargy; Thomas Cook, grandfather of the tourism industry, provided escape from the mundane for England’s working class; and contemporarily, we meet couples who are disenchanted by monogamous sex, deployed soldiers who seek entertainment and connection in porn, and prisoners held in solitary confinement, for whom boredom is a punishment for crimes they may or may not have committed. With sharp wit and impressive historical acumen, Mann tells the unexpected story of the hunt for a deeper understanding of boredom, in all its absurd, irritating, and inspiring splendor.

The Art of Deception

Titre : The Art of Deception
Auteur : Kevin D. Mitnick
Éditeur : John Wiley & Sons
ISBN-13 : 9780764538391
Libération : 2011-08-04

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The world's most infamous hacker offers an insider's view of the low-tech threats to high-tech security Kevin Mitnick's exploits as a cyber-desperado and fugitive form one of the most exhaustive FBI manhunts in history and have spawned dozens of articles, books, films, and documentaries. Since his release from federal prison, in 1998, Mitnick has turned his life around and established himself as one of the most sought-after computer security experts worldwide. Now, in The Art of Deception, the world's most notorious hacker gives new meaning to the old adage, "It takes a thief to catch a thief." Focusing on the human factors involved with information security, Mitnick explains why all the firewalls and encryption protocols in the world will never be enough to stop a savvy grifter intent on rifling a corporate database or an irate employee determined to crash a system. With the help of many fascinating true stories of successful attacks on business and government, he illustrates just how susceptible even the most locked-down information systems are to a slick con artist impersonating an IRS agent. Narrating from the points of view of both the attacker and the victims, he explains why each attack was so successful and how it could have been prevented in an engaging and highly readable style reminiscent of a true-crime novel. And, perhaps most importantly, Mitnick offers advice for preventing these types of social engineering hacks through security protocols, training programs, and manuals that address the human element of security.

Radical Marketing

Titre : Radical Marketing
Auteur : Sam Hill
Éditeur : Harper Collins
ISBN-13 : 9780887309793
Libération : 2000-02-16

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How did the Grateful Dead use its fanatical following to build a $100 millionbrand that still thrives today? How did upstart Boston Beer Company--makers of Sam Adams--prevail over rival Anheuser-Busch without an advertising budget? And how did lams create the premium pet food market and leap from $16 million to $600 million in sales in just fifteen years, while charging twice the price of competitor Ralston-Purina? The answer: radical marketing. In this fresh, provocative book, Sam Hill and Glenn Rifkin identify the mar-keting strategies that have enabled ten innovative companies to emerge asindustry leaders. What do these organizations have in common? Each is intune emotionally with its customer base, allowing them to glean superior marketing insight without spending millions of dollars. Each is more focused on the big picture--growth and expansion--rather than short-term profits. And,despite their current success, each started out with little more than a passion for their product. Engrossing, informative, and invaluable, Radical Marketing demonstrates how any company, large or small, can achieve unprecedented success through inventive and revolutionary tactics.

Change We Can Believe In

Titre : Change We Can Believe In
Auteur :
Éditeur : Crown
ISBN-13 : 9780307460462
Libération : 2008-09-08

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At this defining moment in our history, Americans are hungry for change. After years of failed policies and failed politics from Washington, this is our chance to reclaim the American dream. Barack Obama has proven to be a new kind of leader–one who can bring people together, be honest about the challenges we face, and move this nation forward. Change We Can Believe In outlines his vision for America. In these pages you will find bold and specific ideas about how to fix our ailing economy and strengthen the middle class, make health care affordable for all, achieve energy independence, and keep America safe in a dangerous world. Change We Can Believe In asks you not just to believe in Barack Obama’s ability to bring change to Washington, it asks you to believe in yours.

Critical Marketing

Titre : Critical Marketing
Auteur : Mark Tadajewski
Éditeur : Wiley
ISBN-13 : 0470511982
Libération : 2009-12-21

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Focusing on a new and developing field, this text provides an overview of the development of marketing thought and the emergence of critical marketing. It covers a range of topics important to a critical marketing or contemporary issues in marketing course, including a number of topics (e.g. postcolonialism and marketing) previously not examined in detail in marketing.